My story…

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My time as CEO of Denmark’s largest independent media house was extraordinary,

especially because I had the chance to hire many brilliant young people who, each in their own way, inspired me to be the best version of myself.

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But behind the success, I saw how digital advertising truly works. MFA sites, click farms, fake traffic. It wasn’t journalism. It was engineered noise.

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I left the industry and began collaborating with Augustine Fou, one of the world’s leading experts in ad fraud. What he showed me confirmed my intuition: we need a new digital ethic.

 

Privately, I’ve chosen quiet for over 15 years. No television. No Netflix. I protect my cognitive clarity. But children today don’t get that choice. They grow up in a storm of notifications and algorithmic manipulation.

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That was my turning point. So I created feedtory.

 

A curated, peaceful space where you only hear from the brands and media you’ve chosen.

No algorithms. No tracking. No manipulation. Just respectful communication, with full user control.

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And because I love life, and therefore children, feedtory bloom was born. A separate, safe universe where children learn to navigate the digital world with strength and self-awareness.
 

feedtory and bloom share one purpose. To help people step out of the noise and into an online life that feels conscious, chosen, peaceful, focused, and free.
 

With love, care, and purpose, Victoria